2016

Key Steps To Negotiating With Car Buyers Through Email

In the new digital world, prospective car buyers often don't enter into the car lot at all until they're ready to make a purchase. Instead, car buyers have learned that they can complete many of their negotiations via email. This can be difficult if you're running a sales department, as it means that the clients are harder to engage. Here are a few key steps to negotiating these difficult to please buyers.